Keep’em rolling

“Keep’em rolling!”was a roar made by allied truck drivers during the war to encourage people to keep the vehicles in the convoy rolling. It was of vital importance to the war effort that supplies were brought to the front line in a steady supply.

This poster shows a welder working in a factory and associates him or her with the war effort in the front line through the tank imagery. This poster was popularly placed in factories during the second world war to keep the workers motivated during long difficult days.